The Townsend to launch bartender residencies next week

The Townsend is kicking off its revolutionary bartender royalty program with a beloved familiar face in Austin’s craft cocktail scene.

Adam Bryan, most known for creating East Side Show Room’s cocktail program, will be shaking up three of his own drinks Sunday through Thursday nights next week.

Stop in to the Congress Avenue bar starting at 7 p.m. to try one of his cocktail offerings, all of which sound very tasty. His special drinks menu includes the Rosella Reyes (Ancho Reyes, Flor de Jamaica,  Toronja, Grenadina and Agua Mineral), the Velpar (Treaty Oak Rum, lemon, St Germain and St. George Absinthe) and the Pedro y Lola (Tequila Ocho Reposado, Pedro Ximenez Sherry, muddled orange and Canela). Each of the three cocktails will be $12.

The Townsend is launching its bartender residency program Sunday with cocktail maven Adam Bryan.

The Townsend is launching its bartender residency program Sunday with cocktail maven Adam Bryan.

The Townsend’s bartender residency program — which involves paying 1 percent royalties to the guest bartenders who work there, serving up their own original creations — originated as the vision of bar owner Steven Weisburd. His innovative idea quickly got former Qui bartender Justin Elliott on board as the beverage director for the Townsend.

Elliott said he wanted someone especially meaningful as the first guest bartender at the Townsend, and Bryan certainly fits that bill. He was once very much a part of developing the concept of craft cocktails in Austin, also working at Midnight Cowboy and Bar Congress, but has spent about a year away and plans to move to the Pacific Northwest soon.

“Adam has always been someone I’ve looked up to immensely in the Austin scene, and when he left the area to tend bar at a Mexican beach resort nearly a year ago, Austin lost both one of its most delightful rabble-rousers as well as one of its finest cocktological minds,” Elliott said in a press release.

His time at the Townsend next week will be one last chance for fans of Bryan to experience his talents behind the bar, according to the press release.

Sunday is also the start of another fun beverage series at the Townsend. With the new Sunday night tradition of the Bobby Heugel Memorial Break-Even Bottle Night, you’ll be able to taste rare, expensive spirits without the financial sting of a markup at the bar. The inaugural spirit in the series will be Del Maguey Iberico Mezcal, available at $5.55 a pour.

For more information, visit facebook.com/TheTownsendAustin.


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